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How Voice Assistants are Becoming a Powerful Tool for Businesses

How Voice Assistants are Becoming a Powerful Tool for Businesses

Voice assistant has become pretty common. Most of us hear about it often and even use this technology in some form. One of the major tech companies has developed their own voice assistants, which make use of voice technology. Voice assistants include the Google Assistant, Amazon Alexa, and Siri. Voice assistant technology is now being explored to facilitate app development and technology-related businesses. Due to the widespread use of voice assistants, many people in the urban areas know well about them. It is expected to increase in popularity even more in the coming years. Voice assistants have a lot of benefits for businesses like the ones mentioned below.

Better E-Commerce Marketing

The e-commerce industry has grown rapidly over the years and voice-assistant technology-enabled chatbots have impressed customers as they allow customers to browse and buy articles from their favorite online shops on any device they like. It has also proven extremely advantageous to businesses as it has allowed them to gather and organize data like customer interests, purchase history, location, etc. This data is important as it allows businesses to create marketing strategies for the future. These especially include Search Engine Optimization for the business website.

Improved Customer Service

Customer service is one of the major parts of a business. Many customers expect their questions to be answered immediately. This is possible during office hours in a business, however, it may not be possible during the nighttime. This may be a problem when you expand your business globally and the time zones do not allow for the customer service to operate round the clock. The customer also gets frustrated with abysmal and sporadic service. Voice assistants are the solution to this problem. Unlike human employees, a voice assistant also will not get sick or want a few days off. A good example of this could be a hotel, where a customer could just use the voice assistant to set the temperature of their room instead of calling on the hotel staff.

Ease the Language Barrier

Traveling abroad for conferences could be daunting if you do not understand the language of the country you have to travel to. You may also have to deal with language barriers when you interact with content online. The easiest solution to this problem is to use a personal assistant with integrated translation. The Google Assistant can translate 27 different languages, and they constantly fine-tune their technology to add more. For the customers, it is less frustrating while putting their point across, and for businesses, a better customer experience allows them to scale their business easily.

Avoid Mundane Tasks

Automating redundant tasks of the day is another exceptional feature of the voice assistant. This frees time for the human resources to work on the betterment of other things. While humans may get tired, voice assistants do not get tired and complete the task with precision and accuracy. This has increased customer satisfaction. When the redundant tasks are handed over to voice assistants, humans can work on tasks that involve strategizing and innovation. So, the voice assistant will have a positive effect on customer service and the overall productivity of the business. It is estimated to help us in more ways in the future.

Helps Create Smart Offices

Voice assistants are aiding in the creation of smart offices. Voice assistants can detect when space in the office is occupied. If a space is not occupied it will integrate with smart office solutions to turn the lights and other utilities off. You can easily do that by connecting the voice assistant to your smart thermostat. You can simply just ask it to turn off the HVAC system when you leave the office. This is also particularly helpful in asking resources to keep you updated about the supplies that are running out and give an alert.

Just Uses Your Voice

One of the most obvious but useful features of a voice assistant is that it works without you having to even lift a finger. You only need your voice to start it. So, the work that used to take more time to get done manually, can now be done quickly and smoothly. In our day-to-day lives, we use the voice assistant for many tasks while we drive, cook, watch television, etc. This is because voice assistants are easy to use and clearly understand the instructions given to them. This is a great advantage to companies, who are considering these to be a part of their business.

Simplifies Tasks

Some tasks in business can be extremely tiring like gathering data. Personal assistants simplify these tasks and make them easier to conduct. These assistants don’t get tired and are pretty much working all the time. They are analyzing data, correcting reports, and making amendments all the Time.

Alexa and Google Assistant can allow specific actions for customers. The voice assistant technology has allowed us to simplify tasks that require close supervision. Tasks like scheduling meetings, making bookings have become considerably easier.

Final Thoughts

The voice assistant has become a crucial part of our day-to-day lives, and it has still a lot of potential in becoming a dominant part of the entrepreneurial world. Better versions of voice assistants like the Google Nest Hub Audio Out has reduced the number of obstacles like language barriers, and lack of clarity in the business that prevents entrepreneurs from growing in the industry. Also, it opens up new avenues for young graduates to move forward in their careers. Smart offices are quickly gaining popularity as it has improved the lives of the employees, and also proven to be extremely energy and cost-savvy for the businesses.

 

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